ROI Calculator

Finance

Last updated: July 11, 2026

Calculate Return on Investment — net profit, ROI percentage, benefit-cost ratio, and breakeven status for any investment opportunity.

Total Investment Cost ($)

Total Revenue / Final Value ($)

How to Use This Calculator

Enter the total Investment Cost (how much you spent).
Enter the total Revenue or Final Value (what you got back).
Click Calculate ROI to see net profit, ROI percentage, benefit-cost ratio, and breakeven status.

Formula

Net Profit = Revenue − Investment Cost
ROI = (Net Profit / Investment Cost) × 100%
Total Return = (Revenue / Investment Cost) × 100%
Benefit-Cost Ratio = Revenue / Investment Cost

ROI measures the efficiency of an investment. A positive ROI means profit; a negative ROI means loss.

Examples

Stock Investment: Bought $5,000 worth of stock, sold for $6,500. Net Profit = $1,500, ROI = 30%, Benefit-Cost Ratio = 1.30.

Marketing Campaign: Spent $2,000 on ads, generated $8,000 in sales. Net Profit = $6,000, ROI = 300%. Every dollar spent returned $4.

Real Estate: Purchased property for $200,000, sold for $240,000. Net Profit = $40,000, ROI = 20% (before other costs).

Frequently Asked Questions

What is a good ROI?

A positive ROI means you made money. In general, an ROI above 10–15% annually is considered good, but this varies by industry and risk level.

Does this account for time?

No. This is a simple ROI calculation that does not account for the time value of money. For time-adjusted returns, use the CAGR calculator.

What is a negative ROI?

A negative ROI means the investment lost money. The investment cost exceeded the revenue returned.

Can I include ongoing costs?

Yes. Include all costs associated with the investment (operational, maintenance, marketing) in the Investment Cost field for an accurate ROI.